The top charts in Google Play lists most downloaded and best rated applications on the leader board. The applications that are listed in top charts are actually staying there longer and are of course prominent with their service among Android mobile users. In this article we take a small look at all top 5 apps and try to postulate the success factors.
Whatsapp messenger survived the era of overflow of chat applications by its simple, ad free and fast response. Some simple proposition of the application are guaranteed ad free service, no username and password (Mobile number itself is the ID), charges per annum is 0.99$ per annum. In some regions it is still free. Rich set of emoticons which work on all range of phones from basic low cost android phone to latest OS one. It is not only the compatibility but the speed of the app even in low end phones that made it famous. There are more than a billion downloads till now and 20 million 5 star ratings. Whatsapp allows sending and receiving whatsapp messages from computer’s browser too. Supports chat along with multimedia such as audio, video and voice messages. It also supports voice calling, just as Skype, for free using internet connection, hence unlimited international calling. It is very handy, and a must app for an android phone. It is number one app in the Google Play.
The application is available for download for free by all but the service is available only in India. .It is an online popular shopping application from Flipkart and currently stands second in the top charts. Flipkart revolutionized the online shopping concept in India by its unprecedented and unusual strategies. The application offers more discounts on the product compared to discounts which appear on products on Flipkart desktop site. It is a aggressive move from Flipkart to increase the revenue as the number of mobile users have already surpassed the total world population. The number of application downloads are in the range of 10 to 50 million but it is important to note that this is a single country targeted app.
Messenger and Facebook
The third and fourth position in Google top chart is owned by Facebook. Messenger is a chat only application app and has been optimized for conversations with friends and groups with optional silence feature to turn off notifications when needed. The Facebook is application targeted at browsing Facebook mobile site. Two separate applications are taken by users with a mixed response but truth is on the charts. It allows sharing audio, video and photos with friends and all other features such as notifications when somebody leaves comments or likes a post are available.
SHAREit – Connect & Transfer
This is the application which is there in top 5 charts consistently and is a file sharing application from ShareIt technologies. This innovative concept of sharing files between mobiles at astonishing speed, yet secure, made this app popular among android users. It is worth to note that it is also cross platform compatible. The earlier days of Bluetooth are a nightmare for the ShareIt users.
It is now perceptible that what kind of applications is most downloaded. This gives clear evidence that more customers can be reached via social media than any other means. The trend of general mobile users is towards global connectivity and sharing and the tendency is going to be same for a while.